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Burying Bad Reviews with Better Reputation Management

Filed in Online Reviews by on March 24, 2017 0 Comments • views:&nbsp4

Are you allowing bad reviews to put your reputation on the line? Or you are the kind of person who normally says, “that one will fade away” or simply, “let the sleeping dogs sleep”?

One thing you should know is to learn to swim with sharks. There are many sharks in this world…so you should be always be on the alert or else you’re gone!

You don’t have to keep quiet when you know that bad reviews are tarnishing the reputation of your online business. Get me right I am saying you should fight back. All you have to do is find better ways of better reputation management.

Keep on reading because I am going to share with you some great tips on how to handle bad reviews…

The world is full of people who are just hell bent on destroying others. They take pride in you failing. You can stand up for yourself and get things on track. To choose to keep quiet will not help the situation.

Your online reputation can make or break your chances of success. You need to maintain a positive image, whether you’re selling affiliate products or producing your own items. 
When a customer leaves a negative review, it can cause potential prospects to reconsider their decision. You could lose sales due to these negative responses, which is why you need to bury them as quickly as possible.

Typically, you can’t make bad reviews go away. Once they’re posted online, they are there to stay.

But, with better reputation management, you can start to bury these reviews and limit their impact on future business.

Dealing with Negative Responses on Social Media

One of the biggest forums for negative feedback is social media. People love to share their experiences on Twitter and Facebook. You should have an email alert to let you know when someone mentions your brand in a post.

Nowadays most people go to the Social Media when they want to vent out and some use it to destroy others. Instead of addressing disputes the traditional way of exchanging views, they quietly go to Twitter or Facebook and the next thing your reputation is dragged on the mud.

We have seen even prominent figures who deal with issues on Social Media. That’s the other side of technology. So what you should you do?

When you notice a negative response on social media, you should respond quickly. A fast response can diffuse the situation and this could be one of the few opportunities that you’ve got to actually remove a negative response.

Respond to the person leaving the negative response by sending them a direct message. Send them a message to find out how you can resolve their issue. If corrective action is taken, and they’re happy with the results, then you can publicly comment on their initial comment.

This public comment shows that you’ve resolved the issue, but it doesn’t include any details of the conversation that you’ve had with the customer. 

Dealing with Negative Responses on Review Sites

If the negative response was left on a review site, you probably won’t be able to get the review removed. But, you may be able to keep the customer.
As with the previous tip, you’ll want to respond to these reviews as soon as possible. Always respond in a friendly manner and ask how you can solve their problem.

They normally say one should not respond when their emotions are high, I suggest that you don’t respond to bad reviews when you feel emotionally upset. You too probably know this…Wait until the next day, and then you can respond positively and offer a solution always.

An entrepreneur is someone who is able to offer a solution to a problem so it should be always your objective to look for solutions to problems whenever they emerge.
You may need to offer a refund or a discount. But, that’s a small step when it comes to your online reputation.

Encourage Satisfied Customers to Leave Positive Reviews

There will always be those people who are satisfied with what you offer online. It’s important to know your customers especially those that have expressed their happiness with your offer or product.

The next step for burying bad reviews is to encourage your happy customers to leave good reviews. When you send an invoice to a customer, it should include a small thank you, along with a reminder for them to leave their feedback online.

You don’t have to directly ask your customers to leave a good review. But, you can encourage them. You can also leave these reminds on your order confirmation page or contact page.

Make a List of Negative Responses

What should you do with negative responses to your products? There is a way how you should deal with that.

You should also start compiling a list of negative responses to the products or services that you’re trying to sell. Make notes about the most common complaints.

If you start to see similar feedback from multiple customers, then there could be a problem with the items that you’re selling. These notes will help identify the main issues with your products or services.

If you’re responsible for the development of your products or services, you can use this feedback to improve your offerings. By delivering a better product or services, you can gain more positive reviews and comments.

In the end, the best way to overcome negative reviews to get positive reviews is by making sure that you deliver quality and value for money products. At the same time, you can attempt to keep your customers happy.

Respond to their negative comments in a timely manner. And, remember to encourage your satisfied customers to leave their feedback. This helps build your reputation and portray you as a reputable person to work with.

Along with these reputation management suggestions, you can find even more marketing tips and ideas, along with a system for generating conversion-ready internet prospects, by clicking here to learn about my done-for-you system.

Leave your comments below and I will get back you shortly.

Stay blessed.


About the Author ()

My name is Benito Semommung, aka “The Wealthy Ben”, an affiliate marketing consultant, freelance writer and online business owner. I am the owner of, an online business for sharing information on wealth creation online and financial freedom. My life purpose is to care deeply, love intensely; to joyfully explore, learn, grow, and prosper; and to creatively help others achieve their full potential, and to serve the Almighty for the highest good of all.

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